Infinite Retail have been an outstanding partner to our retail environment ...Their delivery of a full end-to-end E-Commerce and fulfilment solution is by far the best in Australia and has added significant value and expertise for AFL Clubs and the AFL.
— David Elliott | Head of Consumer Business - AFL

An end-to-end E-Commerce solution

Each partner store has a dedicated Service and Product Coordinator responsible for running the web-store. The Service Coordinator works closely with you to deliver an integrated marketing plan, stunning visual elements and product placing geared towards driving sales. We also carefully manage the inventory in line with mutually agreed sales budgets. Consistent monitoring and reporting of sell-through means we maximise sales opportunities.

Short for time? Download a quick reference guide on the benefits of working with our integrated E-commerce team.

Dedicated E-Commerce Coordinator

Integrated marketing plan

Integrated marketing plan

Working with you, our service coordinator will build and implement a robust marketing plan that suits your sales objectives. 

Inventory management


Spend your time doing what you do best and allow our team to watch and maintain the stock levels on your website.

Intuitive Reporting


Your dedicated coordinator will regularly produce reports as well as feedback, looking for key insights and opportunities.

World Class Web Platform

All our partner web-stores operate on a purpose built, company owned platform, specifically designed for the needs of the fan. It’s highly customisable and in-line with best practice E-Commerce standards.  Below are some key features.

Mobile friendly

Mobile friendly and easy to use

Built to meet the demands of todays evolving marketplace our custom built platform ensures users can shop wherever and whenever they choose from any device.


Faster and more stable server environment

Our development team are always improving the website's infrastructure to handle increased traffic and demand. 


Highly customisable

To ensure a consistent brand messaging and best customer experience, each website is customised to suit the user. Our service includes dynamic graphic design and a customer centric interface.

Enterprise level security

level security

Rest assured that our platform meets all industry compliance standards including SSL certificates and cybersource security integration.

Enhanced checkout process


Our checkout system ensures a fast efficient checkout experience for the time poor user. Resulting in faster fulfilment and happier customers.

In-House Customer Service

Order management


Speak to a real person. Our in-house customer service team are always on stand-by to answer questions about your order.



The pick and pack team has the capacity to fulfil same day service orders (major metro), and scale to send thousands of orders every day.

Our E-commerce clients

For more information on our services and how we can serve your business please contact us below.